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1 advertising location
рекл. место размещения рекламы (место установки рекламных щитов, рекламных видеоэкранов и др. средств распространения рекламы)Syn:See: -
2 advertising location
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3 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
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реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
4 location
местоположение; местожительство; место натурных съемок; место действия; обнаружение; размещение♦ location at time of exposure месторасположение рекламы по отношению к потребителю во время ее демонстрации♦ advertising location место размещения наружной рекламы♦ head-on location размещение наружной рекламы перпендикулярно потоку движения♦ parallel location размещение наружной рекламы параллельно потоку движения♦ shoot on location снимать на натуре♦ shooting location место съемки -
5 advertising site
рекл. = advertising location -
6 location shooting
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7 manager
сущ.сокр. mgr1) упр. менеджер, управляющий, руководитель, директор, заведующий (лицо, осуществляющее руководство людьми, управление процессами, распоряжение имуществом и т. п.; первоначально термин использовался в основном в частном секторе, однако позже стал применяться и в области государственного управления)Syn:See:absentee manager, account manager, accounting manager, accounts manager, acting manager, administrative manager, advertisement manager, advertising agency manager, advertising manager, advertising production manager, alternative asset manager, area manager, artist's manager, asset manager, assistant manager, assistant to manager, bank manager, benefits manager, booking manager, branch manager, branch office manager, brand manager, building manager, business manager, business promotion manager, CDO asset manager, CDO manager, change manager, circulation manager, claim manager, claims manager, comanager, co-manager, combination export manager, commercial manager, commissary manager, compensation manager, contract manager, customer service manager, data processing manager 1), debt manager, department manager, departmental manager, deputy manager, design manager, display manager 1), district manager, divisional manager, economic manager, employee benefits manager, employee welfare manager, employment manager, engineering managers, entrepreneurial manager, estate manager, executive manager, export manager, export sales manager, factory manager, factory services manager, farm manager, field district manager, field sales manager, finance manager, financial manager, first-line manager, fishery manager, floor manager, functional manager, fund manager, general manager, goods manager, group brand manager, group manager, house manager 1), &2, human resources manager, insurance claim manager, insurance claims manager, insurance manager, integrating manager, interim manager, inventory manager, investment manager, joint manager 1), junior manager, knowledge manager 1) а), labor relations manager, labour manager, line manager, list manager 1), &2, location manager, lodging managers, mailing list manager, market manager, marketing administration manager, marketing manager, marketing research manager, material control manager, media manager 1), middle manager, money manager, national sales manager, new product manager, new products manager, non-owning manager, office manager, one-minute manager, operating manager, operations manager, owner-manager, paid manager, parts manager, pension manager, pension plan manager, pension scheme manager, pensions manager, personal manager, personnel manager, planning manager, plant manager, portfolio manager, primary care manager, procurement manager, procurement services manager, product development manager, product group manager, product line manager, product manager, product promotion manager, product sales manager, production control manager 1), production manager, production theatrical manager, professional manager, program manager 1), project manager, promotion manager, promotional manager, property manager, public relations managers, purchasing manager, quality control manager, quality manager, ranch manager, real estate asset manager, regional manager, regional sales manager, relationship manager, research manager, risk manager, run-off manager, safety manager, sales managers, sales promotion manager, security manager, senior manager, service manager, shift manager, special manager, staff manager, 1), stockroom manager, sub-manager, supplies manager, syndicate manager, system manager 1), technical manager, technology manager, top manager, traffic manager, training manager, transportation manager, turnaround manager, unit manager, upper manager, value stream manager, vice-manager, works manager, manager's assistant, manager's fee, manager's job, manager's performance, manager's qualities, Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc.2) комп. администратор; менеджер; распорядитель; диспетчер (компьютерная программа либо устройство, предназначенное для автоматической организации данных, управления другими устройствами или программами)Syn:See:data processing manager 2), display manager 2), house manager 2), б, knowledge manager 2) б), list manager 3) б), media manager, production control manager 2), program manager 2), 2), system manager 2)3) фин., банк. банк-организатор займа*, управляющий банк* (банк, входящий в группу организаторов размещения нового выпуска ценных бумаг или синдицированного кредита; может быть главным организатором или одним из организаторов)See:
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менеджер, управляющий: 1) лицо, осуществляющее оперативное руководство компанией или ее подразделением; 2) банк - организатор займа, в отличие от простого участника синдиката; может быть главным организатором (лид-менеджер) или одним из организаторов (коменеджер); см. co-manager;* * *руководитель; менеджер; участник синдиката по размещению ценных бумаг (о банке). . Словарь экономических терминов . -
8 prime
I
1.
adjective1) (first or most important: the prime minister; a matter of prime importance.) primer, primero2) (best: in prime condition.) óptimo, perfecto
2. noun(the best part (of a person's etc life, usually early middle age): He is in his prime; the prime of life.) flor de la vida, plenitud- primary- primarily
- primary colours
- prime minister
- prime number
- prime time
3. adjectiveprime-time advertising.) horas de máxima audiencia
II
verb(to prepare (something) by putting something into or on it: He primed (=put gunpowder into) his gun; You must prime (=treat with primer) the wood before you paint it.) cebar- primertr[praɪm]1 (main, chief) principal, primero,-a; (major) primordial2 (first-rate - meat) de primera (calidad); (example, location) excelente3 SMALLMATHEMATICS/SMALL primo1 (best time of life) flor nombre femenino de la vida1 (engine, pump, bomb) cebar; (surface, wood) imprimar, preparar2 figurative use (person) preparar, enseñar\SMALLIDIOMATIC EXPRESSION/SMALLto be in one's prime / be in the prime of life estar en la flor de la vidaprime cost coste nombre masculino de producciónPrime Minister primer,-a ministro,-aprime time horas nombre femenino plural de máxima audiencia1) : cebarto prime a pump: cebar una bomba2) prepare: preparar (una superficie para pintar)3) coach: preparar (a un testigo, etc.)prime adj1) chief, main: principal, primero2) excellent: de primera (categoría), excelenteprime nthe prime of one's life : la flor de la vidaadj.• de primera clase adj.• fundamental adj.• primero, -a adj.• primo, -a adj.• principal adj.• selecto, -a adj.n.• flor s.f.• primavera s.f.v.• aparejar v.• aprestar v.• cebar v.• imprimar v.• instruir v.• preparar v.
I praɪmadjective (no comp)a) ( major) principalto be of prime importance — ser* de primordial or fundamental importancia
b) ( first-rate) <example/location> excelente; < cut> de primera (calidad)in prime condition — <athlete/racehorse> en óptimas condiciones; <car/antique> en excelente estado
II
to be in one's prime o in the prime of life — estar* en la flor de la vida or en la mejor edad
III
a) ( prepare for painting) \<\<wood/metal\>\> aplicar* una capa de imprimación or de base a; \<\<canvas\>\> preparar, aprestarb) \<\<pump/gun\>\> cebarc) ( brief) preparar[praɪm]1. ADJ1) (=major, main) [cause, objective, target] principalthe/a prime cause of stress in the workplace — la principal causa/una de las principales causas de estrés en el trabajo
•
the prime candidate to take over his job is May Reid — May Reid es la candidata con más posibilidades de sustituirle en el puesto•
our prime concern is public safety — nuestra mayor or principal preocupación es la seguridad ciudadana•
to be of prime importance — ser de primordial importancia, ser de fundamental importancia2) (=top-quality, excellent) [real estate, property] de primera; [ingredient, cut] de primera (calidad)•
to be in prime condition — [cattle, fruit, car] estar en perfecto estado; [athlete] estar en plena forma3) (=classic) perfecto4) (Math) [number] primo2. N1) (=best years)•
when trade unionism was in its prime — cuando el sindicalismo estaba en su apogeoto be in one's prime or in the prime of life — [person] estar en la flor de la vida
to be cut off or cut down in one's prime — morir en la flor de la vida
•
he's past his prime — ya ha dejado atrás los mejores años de su vidathe hotel was past its prime — hum el hotel ya había dejado atrás sus días de gloria
2) (Rel) prima f3. VT1) (prior to painting) imprimar, preparar; (with primer) aplicar una capa de imprimación a; (with undercoat) aplicar una capa de (pintura) base a; (with anticorrosive) aplicar una capa de pintura anticorrosiva a2) (prior to use) [+ gun, pump] cebar- prime the pumphe was willing to prime the pump by offering finance — estaba dispuesto a ofrecerse a financiarlo para que saliera adelante
public investment is the best way of priming the pump of economic activity — la inversión pública es la mejor forma de promover la actividad económica
3) (=prepare) [+ student, politician, soldier] preparar4) (with drink)he primed himself for the interview with a stiff whisky — se tomó un whisky fuerte como preparación para la entrevista
4.CPDprime cost N — coste m neto, coste m de producción
prime factor N — factor m primordial, factor m principal
the prime meridian N — (Geog) el meridiano de Greenwich
prime minister N — primer(a) ministro(-a) m / f
prime ministership N — (=period of office) mandato m como primer ministro; (=office) cargo m de(l) primer ministro
prime mover N — (=person) promotor(a) m / f ; (Philos) primer motor m
a prime mover in Middle East events — una de las promotoras de los acontecimientos en el Oriente Medio
prime number N — (Math) número m primo
prime rate N — tipo m de interés preferencial
prime lending rate — tipo m de interés preferencial sobre los préstamos
prime time N — (TV) horas fpl de máxima or mayor audiencia
prime-timethe programme was repeated in prime time — el programa se repitió a una de las horas de máxima or mayor audiencia
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I [praɪm]adjective (no comp)a) ( major) principalto be of prime importance — ser* de primordial or fundamental importancia
b) ( first-rate) <example/location> excelente; < cut> de primera (calidad)in prime condition — <athlete/racehorse> en óptimas condiciones; <car/antique> en excelente estado
II
to be in one's prime o in the prime of life — estar* en la flor de la vida or en la mejor edad
III
a) ( prepare for painting) \<\<wood/metal\>\> aplicar* una capa de imprimación or de base a; \<\<canvas\>\> preparar, aprestarb) \<\<pump/gun\>\> cebarc) ( brief) preparar -
9 exposure potential
1) общ. потенциальное потребление* (показатель общего количества химического вещества, которое может быть усвоено организмом)2) рекл. потенциал рекламных контактов [рекламного охвата\]*, потенциальный рекламный охват* (общее количество рекламной аудитории, на которое может воздействовать данная реклама; зависит от размеров рекламного объявления и от его доступности, т. е. от того, в каком месте оно расположено или каким образом демонстрируется)More important than size is the accessibility of an ad. The placement and number of links to an ad is critical in measuring it's exposure potential. — Доступность рекламы более важна, чем размер рекламного объявления. Размещение рекламы и количество ссылок на нее представляют собой наиболее важные факторы при измерении потенциала рекламного охвата.
The advertising sign will rotate every 8 weeks to a new location to maximize exposure potential. — Рекламный щит будет менять свое местоположение каждые восемь недель для максимизации потенциала рекламного охвата.
See: -
10 activity
сущ.1)а) общ. деятельностьto break off [terminate\] an activity — прекращать деятельность
to engage in [participate in, take part in\] an activity — принимать участие в (какой-л.) деятельности
б) эк., часто мн. деятельность, действия (функции, которые выполняются или должны быть выполнены кем-л.)See:account activity, administrative activity, advertising activity, authorization accounting activity, control activity, management activity, private activity, activity quota, activity reportв) упр., учет операция, работа, деятельность, вид деятельности (действие, рассматриваемое в качестве самостоятельной единицы при анализе, планировании, учете и т. п., напр., торговые операции как отдельный вид операций, выделенный для упрощения бухгалтерского учета)See:activities of daily living, critical path activity, dummy activity, activity account, activity analysis, activity base, activity center, activity chart, activity network, activity sampling, activity-based budgeting, activity-based costing, activity-based management, activity-based system, activity cost assignment, activity analysis, activity-based system, activity chart, activity network, activity account, activity center2) общ. активность, оживление; интенсивность, энергияSee:* * *. For the passive activity rules, it's the integral economic unit for measuring a taxpayer's level of participation in a trade or business. One location can have more than one business activity. For example, you might have an S corporation that sells computers at retail and does typesetting working out of the same location. The two may be separate activities. On the other hand, two or more related businesses can also be combined into one activity. . Small Business Taxes & Management 2 . -
11 customer
сущ.1) марк. = consumer 1),ATTRIBUTES: average 2. 2), commercial 1. 1), core 2. 1), current 2. 2), dependable 2. 2), direct 1. 3), distant 1. 1), end 1. 1), external 1. 3), final 1. 3), industrial 1. 1), internal 1. 3), key 2. 1), loyal 1. 1), major 1. 2), potential 2. 1), profitable 1. 1), prospective 2. 2), regular 1. 2), repeat 3. 2), target 3. 2)
foreign ( international) customer — зарубежный клиент, международный клиент
customer-oriented approach — подход, ориентированный на потребителя
customer-oriented pricing — ценообразование, ориентированное на потребителя
Her best customer of wine, olive oil and tobacco was Germany. — Ее лучшим покупателем вина, оливкового масла и табака была Германия.
vendor’s customer — клиент продавца
cash-cow customer — "дойный" клиент
credit card customer — клиент, расплачивающийся кредитной картой
to lose a customer — потерять клиента [покупателя\]
to service [to serve\] customers — обслуживать покупателей [клиентов\]
Ant:higher-priority customer 1), lower-priority customer, customer loop 1), customers flow 2) queueing theorySee:advertising customer, average customer, business customer, cash customer, charge-account customer, cloning customers, commercial customer, core customer, credit customer, current customer, defaulting customer, dependable customer, direct customer, distant customer, end customer, established customer, exacting customer, external customer, final customer, first time customer, first-class customer, government customer, higher-priority customer 2), high-priority customer, impatient customer, industrial customer, institutional customer, internal customer, key customer, long-standing customer, lost customer, loyal customer, major customer, manufacturer's customer, marginal customer, minor customer, non-preferred customer, patient customer, potential customer, preferential customer, preferred customer, premium customer, primary customer, private label customer, profitable customer, prospective customer, registered customer, regular customer, repeat customer, residential customer, retail customer, return customer, secondary customer, separate customer, target customer, ultimate customer, wholesale customer, would-be customer, customer acceptance, customer account, customer accounting, customer advice, customer affairs, customer appeal, customer attitude, customer base, customer behaviour, customer benefit, customer bias, customer category, customer cloning, customer coalition, customer complaint, customer confusion, customer conviction, customer data, customer delight, customer demand, customer departmentalization, customer discrimination, customer dissatisfaction, customer engineer, customer environment, customer evaluation, customer excellence, customer feedback, customer file, customer flow, customer goodwill, customer group, customer information, customer inquiry, customer involvement, customer journal, customer knowledge, customer ledger, customer list, customer location, customer loop 2), customer loyalty, customer management, customer market, customer mix, customer perception, customer perspective, customer preferences, customer profile, customer profitability analysis, customer quality, customer rate, customer relations, customer relationships, customer research, customer response time, customer retention, customer satisfaction, customer segment, customer service, customer size, customer specialization, customer support, customer survey, customer targeting, customer transaction, customer value, customer's account, customer's man, customer's needs, customer's specifications, customers cloning, customers flow 1) create customers, support customers, class of customer, assignment of customers, at the customer's option, business to customer, business-to-customer, circle of customers, class of customer, cloning of customers, customer in service, customer of long standing, know your customer, receivables from customers, voice of the customer, American Customer Satisfaction Index, customer assurance program, customer buying process, customer credit risk, customer financing risk, customer holdover effect, customer's loan consent, customer's net debit balance, Healthcare Customer Service Associate, Know Your Customer Rule2) ТМО клиент, абонент, объект (люди, блоки данных, задания, требования, процессы, сообщения, программы, вызовы, стоящие в очереди на обслуживание к компонентам системы обслуживания; напр., касса, узел коммутации, процессор, программа)See:higher-priority customer 1), lower-priority customer, customer loop 1), customers flow 2) queueing theory
* * *
клиент: лицо, которое приобретает товары или услуги, берет что-либо в аренду (особенно на регулярной основе).* * *. . Словарь экономических терминов .* * *покупатель; заказчик -
12 PAL
1) Компьютерная техника: Platform Abstraction Layer, Playlist Automation Language, Pooling Allying And Linking, Privileged Architecture Library, Process Assets Library2) Военный термин: Presence And Availability List, Protect All Life, parts authorization list, penetration aids launcher, permissive action link, permissive arming link, personnel accounting level, personnel augmentation list, portable ambush light, prescribed action link, price and availability list, prisoner-at-large, problem action log, pulsed argon laser, ПУЯБ, предохранительное устройство ядерного боеприпаса3) Техника: personnel airlock, ПАЛ (система цветного телевидения, ФРГ), система ПАЛ4) Шутливое выражение: Personal Android Lackey5) Метеорология: Present Atmospheric Level6) Железнодорожный термин: Paducah and Louisville Railroad7) Юридический термин: Police At Last, Protect A Life, patent associated literature8) Бухгалтерия: Passive Activity Loss, Programmatic Adjustment Loan9) Финансы: provisional allotment letter10) Страхование: Particular average loss11) Ветеринария: People And Animals Learning12) Телекоммуникации: Phase Alternate Line (television)13) Сокращение: Pahlavi, Panoramic Annular Lens (Sniper detection/location device), Paradox Application Language, Parcel Air Lift mail service (military space available mail), Phase Alternation Line, Phase Alternation Line-rate, Portable Advanced Laser, Portable, Accurate, Lightweight, Postal Advertising Label (New Zealand Post creates for private concerns, 2004), Postal Answer Line, Psycho-Acoustical Laboratory, Police Athletic League, Paid for Added Luxury, Pale and Lifeless, Peace At Last, Price/Availability List14) Физиология: Power- Assisted Liposuction15) Электроника: Phase Alternate Line16) Вычислительная техника: Programming Application Language, program assembly language, programmable array logic, programmed application library, Paradox Application Language (Borland, DB), Privileged Architecture Library (DEC, Alpha), библиотека прикладных программ, язык программирования приложений Paradox17) Нефть: pipe analysis log18) Транспорт: Philippines Airlines, Pitch, Angle, And Level, Plane Always Late19) Деловая лексика: Productivity, Accountability, And Learning, Professionalism Advocacy And Leadership, Purpose Agenda And Limit20) Бытовая техника: система цветного телевидения PAL21) Глоссарий компании Сахалин Энерджи: pressure alarm low22) Образование: Parents And Literature, Participant Active Learning, Partners At Learning, Partnership Approach To Literacy, Peer Assistance And Leadership, Peer Assistance Leadership, People Animals Learning, Performance Assessment Laboratory, Physically Active Lifestyle, Play And Learn, Positive And Loving, Program For Alternative Learners23) Сетевые технологии: phase alternating line24) Авиационная медицина: psychoacoustical laboratory25) Безопасность: Personal Access List26) Расширение файла: Color palette, Programmed Array Logic, Programming Assembly Language, Paradox Applications Language (Borland), Palette file (Microsoft Draw, Win. Paintbrush)27) Майкрософт: стандарт PAL28) Общественная организация: Physicians Against Landmines29) Должность: Peer Assistance Leader, Personal Assistant For Leisure30) Чат: Personal Assistance Link31) Программное обеспечение: Palmtop Application Library -
13 Pal
1) Компьютерная техника: Platform Abstraction Layer, Playlist Automation Language, Pooling Allying And Linking, Privileged Architecture Library, Process Assets Library2) Военный термин: Presence And Availability List, Protect All Life, parts authorization list, penetration aids launcher, permissive action link, permissive arming link, personnel accounting level, personnel augmentation list, portable ambush light, prescribed action link, price and availability list, prisoner-at-large, problem action log, pulsed argon laser, ПУЯБ, предохранительное устройство ядерного боеприпаса3) Техника: personnel airlock, ПАЛ (система цветного телевидения, ФРГ), система ПАЛ4) Шутливое выражение: Personal Android Lackey5) Метеорология: Present Atmospheric Level6) Железнодорожный термин: Paducah and Louisville Railroad7) Юридический термин: Police At Last, Protect A Life, patent associated literature8) Бухгалтерия: Passive Activity Loss, Programmatic Adjustment Loan9) Финансы: provisional allotment letter10) Страхование: Particular average loss11) Ветеринария: People And Animals Learning12) Телекоммуникации: Phase Alternate Line (television)13) Сокращение: Pahlavi, Panoramic Annular Lens (Sniper detection/location device), Paradox Application Language, Parcel Air Lift mail service (military space available mail), Phase Alternation Line, Phase Alternation Line-rate, Portable Advanced Laser, Portable, Accurate, Lightweight, Postal Advertising Label (New Zealand Post creates for private concerns, 2004), Postal Answer Line, Psycho-Acoustical Laboratory, Police Athletic League, Paid for Added Luxury, Pale and Lifeless, Peace At Last, Price/Availability List14) Физиология: Power- Assisted Liposuction15) Электроника: Phase Alternate Line16) Вычислительная техника: Programming Application Language, program assembly language, programmable array logic, programmed application library, Paradox Application Language (Borland, DB), Privileged Architecture Library (DEC, Alpha), библиотека прикладных программ, язык программирования приложений Paradox17) Нефть: pipe analysis log18) Транспорт: Philippines Airlines, Pitch, Angle, And Level, Plane Always Late19) Деловая лексика: Productivity, Accountability, And Learning, Professionalism Advocacy And Leadership, Purpose Agenda And Limit20) Бытовая техника: система цветного телевидения PAL21) Глоссарий компании Сахалин Энерджи: pressure alarm low22) Образование: Parents And Literature, Participant Active Learning, Partners At Learning, Partnership Approach To Literacy, Peer Assistance And Leadership, Peer Assistance Leadership, People Animals Learning, Performance Assessment Laboratory, Physically Active Lifestyle, Play And Learn, Positive And Loving, Program For Alternative Learners23) Сетевые технологии: phase alternating line24) Авиационная медицина: psychoacoustical laboratory25) Безопасность: Personal Access List26) Расширение файла: Color palette, Programmed Array Logic, Programming Assembly Language, Paradox Applications Language (Borland), Palette file (Microsoft Draw, Win. Paintbrush)27) Майкрософт: стандарт PAL28) Общественная организация: Physicians Against Landmines29) Должность: Peer Assistance Leader, Personal Assistant For Leisure30) Чат: Personal Assistance Link31) Программное обеспечение: Palmtop Application Library -
14 pal
1) Компьютерная техника: Platform Abstraction Layer, Playlist Automation Language, Pooling Allying And Linking, Privileged Architecture Library, Process Assets Library2) Военный термин: Presence And Availability List, Protect All Life, parts authorization list, penetration aids launcher, permissive action link, permissive arming link, personnel accounting level, personnel augmentation list, portable ambush light, prescribed action link, price and availability list, prisoner-at-large, problem action log, pulsed argon laser, ПУЯБ, предохранительное устройство ядерного боеприпаса3) Техника: personnel airlock, ПАЛ (система цветного телевидения, ФРГ), система ПАЛ4) Шутливое выражение: Personal Android Lackey5) Метеорология: Present Atmospheric Level6) Железнодорожный термин: Paducah and Louisville Railroad7) Юридический термин: Police At Last, Protect A Life, patent associated literature8) Бухгалтерия: Passive Activity Loss, Programmatic Adjustment Loan9) Финансы: provisional allotment letter10) Страхование: Particular average loss11) Ветеринария: People And Animals Learning12) Телекоммуникации: Phase Alternate Line (television)13) Сокращение: Pahlavi, Panoramic Annular Lens (Sniper detection/location device), Paradox Application Language, Parcel Air Lift mail service (military space available mail), Phase Alternation Line, Phase Alternation Line-rate, Portable Advanced Laser, Portable, Accurate, Lightweight, Postal Advertising Label (New Zealand Post creates for private concerns, 2004), Postal Answer Line, Psycho-Acoustical Laboratory, Police Athletic League, Paid for Added Luxury, Pale and Lifeless, Peace At Last, Price/Availability List14) Физиология: Power- Assisted Liposuction15) Электроника: Phase Alternate Line16) Вычислительная техника: Programming Application Language, program assembly language, programmable array logic, programmed application library, Paradox Application Language (Borland, DB), Privileged Architecture Library (DEC, Alpha), библиотека прикладных программ, язык программирования приложений Paradox17) Нефть: pipe analysis log18) Транспорт: Philippines Airlines, Pitch, Angle, And Level, Plane Always Late19) Деловая лексика: Productivity, Accountability, And Learning, Professionalism Advocacy And Leadership, Purpose Agenda And Limit20) Бытовая техника: система цветного телевидения PAL21) Глоссарий компании Сахалин Энерджи: pressure alarm low22) Образование: Parents And Literature, Participant Active Learning, Partners At Learning, Partnership Approach To Literacy, Peer Assistance And Leadership, Peer Assistance Leadership, People Animals Learning, Performance Assessment Laboratory, Physically Active Lifestyle, Play And Learn, Positive And Loving, Program For Alternative Learners23) Сетевые технологии: phase alternating line24) Авиационная медицина: psychoacoustical laboratory25) Безопасность: Personal Access List26) Расширение файла: Color palette, Programmed Array Logic, Programming Assembly Language, Paradox Applications Language (Borland), Palette file (Microsoft Draw, Win. Paintbrush)27) Майкрософт: стандарт PAL28) Общественная организация: Physicians Against Landmines29) Должность: Peer Assistance Leader, Personal Assistant For Leisure30) Чат: Personal Assistance Link31) Программное обеспечение: Palmtop Application Library -
15 point
точка; пункт (единица измерения в типографской системе мер); место; момент (времени); суть; предмет; достоинство; деление шкалы; указывать; направлять; целиться; свидетельствовать; оживлять; ставить знаки препинания♦ point-of-purchase (POP) место продажи (товара)♦ point-of-sale (POS) место продажи♦ advertising point рекламный довод♦ edit point монтажная точка (напр. на видеофонограмме)♦ edit-in point входная монтажная точка♦ edit-out point выходная монтажная точка♦ gross rating (GRP) point суммарный, совокупный рейтинг (получается путем суммирования рейтингов трансляций (экспонирований), полученных во время размещения рекламы в течение всей рекламной кампании)♦ insertion point точка (место) вставки♦ location point точка съемки♦ share point процент доли (рынка, аудитории)♦ target rating (TRP) point суммарный, совокупный рейтинг определенной целевой аудитории♦ typographical point типографский пункт (единица высоты шрифта, равная 0,376 мм)♦ viewing point точка визирования
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